Monday December 9, 2013
It's my favorite time of the year! No, not the holidays- but the National Restaurant Association's annual What's Hot survey. Each year the NRA surveys over 1200 chefs to rate menu ingredients, cooking methods, cuisine and beverages trends. Formerly known as the What's Hot Chef's Survey, the new 2014 What's Hot Culinary Forecast predicts local foods as king, followed closely by an emphasis on environmental sustainability and healthy menu choices. Read on for the whole list of what's hot and what's not.
Photo Credit: D. Yogi
Saturday November 30, 2013
As November draws to a close and we start to turn our attention to the coming year, I thought it would be good to take a look back at 2013 and all the changes in social media, shaping the way restaurants do business. While Facebook is still the prime hub of many social media campaigns, it has continued to evolve to reach more people in different ways. Pinterest and Instagram both grew tremendously during 2013 and are ideal sites for restaurants to reach more customers. Read on for the whole 2013 recap here!
Photo Credit: Seattle Municipal Archives
Friday November 29, 2013
Happy Black Friday! If you're like me, you would much rather be curled up at home, enjoying leftovers and checking out everything restaurant related on About.com! This week's article is all about social media and how restaurants can use sites like Facebook, Twitter, Pinterest and Instagram to reach more customers. So, check it out, then go eat some more turkey and take a nap!
Monday November 25, 2013
A lot of my friends and most of my employees are always taking pictures on Instagram with their phones. Is this something I should be using at my restaurant? I already have a Facebook page, do I need to have another site to manage? And what is Instagram, exactly? How is it different from just a regular camera on your phone?
Check out my answer here.